L'Oreal Paris Voluminous Lash Paradise Mascara, Blackest Black, 1 Count

Transform your lashes with our revolutionary mascara, delivering voluptuous volume and length like never before. The soft wavy bristle brush holds maximum formula to give your lashes a dramatic volumizing charge, with over 200 bristles ensuring every lash is caught for a full fringe effect. Our smooth glide formula provides silky volume in just one coat, leaving your lashes feathery soft to the touch.

You don’t have to take our word for it – women agree, with 91% reporting instantly volumized lashes and 87% seeing more beautiful lashes. Plus, a whopping 98% noticed the lengthening effect. Achieve a full lash fringe that’s feathery soft with no flaking, smudging, or clumping, just voluptuous volume and intense length. Our mascara offers 20 times more volume and up to 2 times more length.

For the best results, place the brush at the base of your lashes and gently sweep up to the tip. And when it’s time to remove, rest assured that it comes off easily with soap and water.

To ensure the purity of your L’Oréal product, please reserve it for your personal use and treat the applicator with the same hygienic care as you give your eyes. Never apply the mascara in a moving vehicle, and do not dilute it with water, saliva, or any other substance. Always cap it tightly after use, and if you notice any changes in odor or appearance, discontinue use immediately. And of course, do not use the mascara or any eye cosmetic if your eye is injured, irritated, or infected, and consult a physician promptly.

Complete your eye makeup look with our range of Voluminous mascaras, smudge-proof eyeliner, and eye shadow palettes designed for every eye color. Because you’re worth it, L’Oréal Paris Makeup is here to help you create the perfect look with our full line of makeup, including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks, and much more.

Pair our mascara with the L’Oréal Paris Infallible Never Fail Mechanical Pencil Eyeliner for long-lasting, fade-proof color that ensures your look stays put for up to 16 hours. Whether it’s full, voluminous lashes or sleek lines, L’Oréal Paris has everything you need to make your eyes pop.

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